Category Archives: Tips

“The most powerful words in English are ‘Tell me a story,’ words that are intimately related to the complexity of history, the origins of language, the continuity of the species, the taproot of our humanity, our singularity, and art itself,”…

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Are you wondering whether it’s worth investing more in video marketing? In this article, we’ll share some key video marketing statistics that prove that now’s the right time to make your first marketing video. We’ll also highlight some of the…

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Video is a powerful storytelling medium: Not only can it serve as a prime proving ground for your business’ promotional campaigns, influential ideas, and experimental content efforts, video’s emotionally resonant combination of sound, motion, and visuals can also help you…

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We’re well into 2018 and, in case you didn’t notice, this promises to be a defining year for video marketing in general and social videos in particular. People are watching videos more than ever, platforms are shifting towards a more…

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Let me ask you something. When was the last time you clicked on a static banner ad while browsing your favorite website? What about an AdWords ad that was displayed during your last Google search? I’m sure it’s been a…

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While he’s known primarily for his musical abilities, Kanye West’s skills as a video marketer are just as remarkable. With the release of his latest album, Ye, Kanye has taken his brand to the next level visually—and in the process,…

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A wise prophet once said, “video killed the radio star.” While we don’t condone murder, there is no denying that video has “killed” a lot of old marketing channels. Video is simply one of the most useful marketing tools around.…

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Watching online videos already accounts for one-third of all internet activity. Video content is most definitely one of the most prominent online marketing trends out there right now. And it’s no wonder: Videos receive a 157% increase in organic traffic from…

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If you’re reading this it’s likely you’re on Facebook (it’s also highly likely your prospects and customers are on there as well). After all, there are 207 million active users in the United States alone… and there are 2 billion…

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For a high percentage of small business owners, adequately marketing their own services to their target audiences is easier said than done. But if you’re under-resourced and strapped for time and budget (likely both), there are tools you can utilise…

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