Video marketing science to boost your bottom line
Videos are scientifically proven to be the most powerful communication tool available to businesses. Most SMEs and start-ups know that they should be engaging in video marketing, but they don’t understand how to make their videos achieve results they desire.…
10 Marketing Strategies to Fuel Your Business Growth
Growing a business isn’t easy. First, you need a viable idea. From there, you need to discover a profitable niche, define a target demographic and have something of value to sell them. Whether you’re peddling products, services or information, getting the word…
5 Ways To Use Video Marketing For Small Business Growth
The power of video can’t be ignored. It’s the most engaging type of content available today. And it’s never been more affordable to create one. There are many ways in which you can use a video to grow your small…
How to Master Video Marketing on a Tight Budget
A big marketing budget is no longer necessary to produce quality video content. Even if your financial resources are limited, you can use the countless benefits of the most efficient type of content when it comes to audience engagement and…
Writing a corporate video brief that gets you what you want
If you have decided to go to a production company to bring your corporate video to life, it is important that you clearly communicate to them what it is you want. You need them to understand your concept and buy…
Short videos: The future of marketing communication
The general consensus for those who have millennial (and younger) children or colleagues is the preference of this generation for videos. For those who are 30 and under, YouTube and Facebook videos are the main choice of entertainment and communication.…
Seven Video Marketing Trends to Watch for 2018
There’s no denying that video is overtaking the world of content marketing. With one third of online activity being spent watching video, it’s clear that video marketing is required for brands attempting to establish a meaningful connection with their audience.…
The Effectiveness of Video for Business
10x higher reach on Facebook with videos – Socialbakers. 6X more video retweets than photos on Twitter. 74% of all internet traffic is from video content – Syndacast. 64% users more likely to buy after watching a video – SmallBizTrends.
