One of the ways video go viral is through social media.
Various social media networks like Facebook, Twitter, Google+ make it easy for people to connect and share the content they like with their networks.
Interesting videos are bound to get shared, liked and retweeted by people over these social media channels making sure they go viral.
For solopreneurs, social media is not only a great way to extend their networks but is also a great way to promote their videos.
Here area few tips that solopreneurs can use to promote their video marketing campaigns.
- Start following the thought leaders and experts in your industry. Such people have a ready made network and if they like your video they are likely to share it with an already existing network.
- Follow industry leaders to find out what kind of content are they creating and then try to follow in their footsteps. Being industry leaders they already have an idea about their target audience, their likes and dislikes and the chances are they are creating content accordingly. Following them will give you can idea about the kind of content you need to create to appeal to your target audience.
- Interact with your followers on social media. Answer their questions, respond to their comments and feedback. Engaging your customers with your brand is the best way to create a loyal following and boost your video marketing campaign.
- And the most important thing is to offer valuable information to your followers. After all, that is the only way they are going to come back to you for more.
From: Gloopt
